May 27, 2016
The ‘Fair Start’ films were produced with the participation of a group of children who brought their own daily reality to the film set.
New Delhi: UNICEF India today unveiled the ‘Fair Start’ film as part of a (social) media campaign that will focus on persisting inequities that large groups of children in India face, affecting their survival, growth and development.
A series of impactful films will give an insight into the lives of millions of children from various backgrounds, who are full of potential but less likely to grow up healthy and safe, less likely to attend school , less likely to learn, and more likely to be married as children.
Introducing the film, Caroline Den Dulk, Chief, Advocacy & Communication, UNICEF India said, “Every child deserves a fair start in his/her life and deserves adequate nutrition, education, sanitation, protection and health care. The campaign draws attention to the lives of many children who are deprived of these basic rights, often at times determined simply by where they are born. Every child should have a fair and equal chance in life, irrespective of their caste, ethnicity, gender, poverty, region or religion.”